Case study · Built by AvenOrbit Labs · B2B SaaS · AI customer intelligence

Tellstay

Customer-success software that pulls product usage, support activity and account context into one place, and uses AI to surface risk, opportunity and the next best action.

Status: In development. This is our own product, not a client engagement.

Visit tellstay.com

  • Data integration
  • LLM reasoning
  • Agentic workflows
  • Web app
Tellstay portfolio dashboard showing account health, renewals and an AI action centre, populated with fictional demo accounts.
Real product screen: Tellstay early build running on its built-in demo dataset, captured before the product was renamed (only the logo area is updated). Every account, person and figure shown is fictional.

The problem

Why we built it.

Customer teams have signals spread across product analytics, support tools and CRM notes. Spotting an account at risk, or ready to grow, usually means someone stitching those together by hand.

Our approach

Tellstay brings those signals together per account, uses AI reasoning to explain what is changing and why it matters, and turns that into suggested actions inside the customer team's workflow.

Product and engineering

Unified signals

Product activity, support history and account context are connected to the same customer record instead of living in separate tools.

Product and engineering

AI reasoning with context

AI summarizes what is happening on an account and why, grounded in the account's own data rather than generic advice.

Product and engineering

From insight to action

The goal is not another dashboard: suggested next steps are designed to land where customer teams already work, with a person deciding what to do.

Why it matters for your project

The same engineering, applied to your workflows.

The same building blocks we use in client automation work: connecting several business systems, AI that reasons over company data, and agentic workflows with a human approving the action.

Get started

Have work worth automating?

Bring the workflow, problem or early product. We'll recommend a sensible first step and give you a fixed quote.